Efficient utilization of customer relationship management (CRM) technology: a self-directed learning approach

Research output: Contribution to journal › Article › peer-review

Original language	American English
Journal	International Journal Business Innovation and Research
Volume	4
State	Published - Jan 1 2010

Disciplines

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title = "Efficient utilization of customer relationship management (CRM) technology: a self-directed learning approach",

author = "M. Rodriguez and S. Boyer",

year = "2010",

month = jan,

day = "1",

language = "American English",

volume = "4",

journal = "International Journal Business Innovation and Research",

}

TY - JOUR

T1 - Efficient utilization of customer relationship management (CRM) technology: a self-directed learning approach

AU - Rodriguez, M.

AU - Boyer, S.

PY - 2010/1/1

Y1 - 2010/1/1

UR - https://cufind.campbell.edu/business/63

M3 - Article

VL - 4

JO - International Journal Business Innovation and Research

JF - International Journal Business Innovation and Research

ER -