A review of the interactive marketing literature in the context of personal selling and sales management: A research agenda

M. Rodriguez, A. Dixon, J. Peltier

Research output: Contribution to journal › Article › peer-review

Original language	American English
Journal	Journal of Research in Interactive Marketing
Volume	8
DOIs	https://doi.org/10.1108/JRIM-06-2014-0035
State	Published - Oct 7 2014

Disciplines

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