Title
A conceptual model of the drivers and outcomes of mobile CRM application adoption
Document Type
Conference Proceeding
Date of Publication
2014
Event
National Conference of Sales Management
Location
Miami, FL
Recommended Citation
Rodriguez, M and Trainor, K., "A conceptual model of the drivers and outcomes of mobile CRM application adoption" (2014). Business, Lundy-Fetterman School of. 98.
https://cufind.campbell.edu/business/98
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