Title
Managing the next generation of sales, Gen Z: A multi-study approach of measuring the impact of grit and entrepreneurship on loyalty
Document Type
Conference Proceeding
Date of Publication
2017
Event
National Conference of Sales Management
Location
St. Louis, MO
Recommended Citation
Rodriguez, M. and Boyer, S., "Managing the next generation of sales, Gen Z: A multi-study approach of measuring the impact of grit and entrepreneurship on loyalty" (2017). Business, Lundy-Fetterman School of. 104.
https://cufind.campbell.edu/business/104
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